Scrunch

Scrunch helps brands see and improve how they appear in AI answers. It tracks your prompts, topics and entities across ChatGPT, Claude, Gemini, Perplexity, Copilot, Meta AI and Google's AI Mode and AI Overviews, showing trends, citations and how you rank against competitors.

Benchmarks can be split by persona, topic and geography, which is useful when different buyer types ask very different questions. Scrunch also watches how AI bots crawl your site in real time and flags crawl failures that stop your content being used.

Its most distinctive feature is the Agent Experience Platform, which serves lightweight, AI-friendly versions of your pages to AI agents while people keep seeing your normal site. Page audits, optimization guidance, alerts and scheduled reports round it out, and a Data API feeds the numbers into your own dashboards.

More than 500 companies and agencies use Scrunch, including Lenovo, Skims, Crunchbase and Penn State. The Starter plan is $300 a month, or $250 a month billed annually, and includes three seats and 350 custom prompts. Growth is $500 a month. You can try Starter free for 7 days without a credit card.