Common Room

Common Room is a buyer intelligence platform that brings together signals about people and accounts from many sources, including your website, product usage, social media, communities and third-party intent, and turns them into prospecting workflows. Website visitor identification is built into every plan and is priced at cost, part of Common Room's push to replace separate identification tools.

It deanonymizes visitors at both the person and account level, and improves person-level matches using email UTM tags and product sign-in data. Teams can build sales plays, real-time alerts and automated workflows using website filters alongside other signals, and RoomieAI research and Prospector credits help find and research contacts at interested accounts. When the visitor identification tool Koala shut down in 2025, Common Room became its official migration partner.

It suits B2B companies, especially product-led and developer-focused ones, that want visitor identification as part of a broader signal-based selling system.

The Essential plan costs $2,500 a month billed yearly, with five seats, up to 100,000 contacts and research and prospecting credits. Website identification is capped at 1,000 identified visitors on Essential and Advanced. Advanced and Enterprise are custom priced.